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21 November 2016

UK Start-up Aeropowder’s Feather Insulation Wins Varsity Pitch Competition


Aiming to “fuel the fantastic ideas coming out of colleges and universities across the UK”, NACUE’s annual Varsity Pitch competition offers current and recently-graduated students the chance to take their business idea to the next scale, offering a £10,000 investment and ‘world-class’ mentoring to the winner. The three stage competition incorporates an online public vote and a mentoring boot camp before seven finalists take the stage in front of representatives from the media, government and corporate sectors.

In what can only be regarded as a win for sustainability initiatives throughout the country, this year’s grand prize was taken home by Aeropowder, a company which specialises in creating sustainable insulation from waste poultry feathers. Founded by former Imperial College students, Elena Dieckmann and Ryan Robinson, the multi-award winning company has received widespread recognition in its infancy for the self-prescribed mission of “ensuring that our future is built upon more sustainable foundations”. They hope to achieve this by making use of the thousands of tonnes of feathers treated as nothing more than a waste by-product of the poultry industry.

Aeropowder founders Elena Dieckmann & Ryan Robinson
Commenting on their success in the competition, Aeropowder co-founder Ryan Robinson stated, “Winning the NACUE Varsity Pitch Competition is great because it shows that other people take our message about sustainability and reusing waste so seriously. There’s a lot of hard work left to do, but we are feeling proud to have achieved this win.

“We’re looking to spend the £10,000 on scaling up our business. There are some key bits of machinery that will enable us to build full sized pieces on a small scale volume wise, which will allow us to approach the right customers and generate the right kind of interest.”

With sustainability becoming an increasingly prevalent issue in just about every industry across the globe, it is reassuring to see these companies getting the recognition and support that their hard work deserves, and that our planet so desperately needs. You can view Aeropowder's video pitch for yourself below:


Sam Bonson

Sam is an aspiring novelist with a passion for fantasy and crime thrillers. He is currently working as a content writer, journalist & editor in an attempt to expand his horizons.